First, determine the salesperson's job and the desired outcome, so the first step focuses on doing the right thing. If salespeople have a straightforward job and direction, including easily trackable goals, they will be motivated and triggered to reach their targets.
Success is very individual, depending on the type of hotel and the market situation. However, if one of your strategic objectives is to build a solid base of B2B business, then you can use our simple formula for success. Find and acquire customers. Get them to send inquiries and win as many of these deals as possible. Finally, track the production from each customer to ensure that they deliver what they have promised. The sales job is specifically to improve these four success factors.
Demand Calendar will collect all data into one system easily accessible for everyone. There will be one truth, so the team can work towards the same goals instead of having endless discussions on who is right. Demand Calendar keeps track of customers, inquiries, win rate, and customer production, so everyone knows that the hotel is on its way to success.