Many industries have invested billions into digital transformation including changing skills in organizations to get ready for making strategies and decisions driven by data. The hospitality industry has also over the past twenty years taken steps to become digitalized but are still far from ready compared to other industries. Hoteliers might feel safe since hotels cannot be replaced digitally like stores and banks, but that feeling does not mean that the hotel industry should ignore the potential gains from become more digitalized.
The hotel guests have already pushed hotels to become digital in all guest communications and when making reservations. Now, it is time for the next phase: Making the commercial functions including marketing, sales, revenue management, reservations and leadership more digital and productive.
Teamwork is the new way of working when the whole organization has access to the same information at the same time stored in a cloud based system to minimize the risk for loss of data. Change happens at a faster pace than ever before. Therefore, the team needs to have access to superfast and up to date reports to be able to take action before it is too late. This is how hotels become more agile, faster to react to changes in the market and make decisions based on facts to win over their competition.
We conduct pre-studies of how hoteliers can use digital solutions to improve their productivity and change their cost structure - all with the purpose of improving profitability.
Based on our extensive experience in the industry and building digital tools for higher productivity at a lower cost, we will be able to guide you through the change process to become a more lean and digital organization.