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Posts tagged with: Acquisition-cost

Smart Hotel Management - using data to increase profit

Data is the resource of the 21st century, also in the Hotel business. To deal with the increasing complexity of today productively, hotels can leverage data to take better business decisions and release resources for more creativity.

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Why pay attention to Customer acquisition costs

Customer acquisition costs have been increasing and are now 15-25 % of room revenue and are expected to profoundly affect the profits of hotels.

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Heatmaps for the tourist industry - Destination Falkenberg goes ahead

Do you know that you are probably sitting on an unused "gold mine" with information already in your systems? Within the hotel world, there is a lot of information of various kinds that is collected, collected and which, at best, is categorized without even thinking about possible alternative uses.

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